Press "Enter" to skip to content

This JW Anderson x Persol Campaign Is a Must-See

If you’re still on the hunt for an iconic pair of summer eyewear, you might just have perfect timing. Unveiled today, July 12, JW Anderson and Persol are teaming up for a super stylish sunglasses collab. 

Persol and JW Anderson are both known for their unique, contemporary design vocabularies, so the news feels perfectly fitting. JW Anderson’s Spring/Summer 2022 collection will feature eight pairs of Persol sunnies. The two eyeglass designs and their colorways marry the aesthetics and ethos of both brands. “I have always been a fan of Persol,” said JW Anderson’s creative director, Jonathan Anderson, in a press statement. “They are a design classic; I wear them all the time. The craftsmanship and quality is amazing. They remind me of mid-century furniture design and their classic design inspired the color combinations.”

JW Anderson and Persol Team up for 8Piece Eyewear Collection
TYLER MITCHELL. COURTESY OF THE BRANDS.
JW Anderson and Persol Team up for 8Piece Eyewear Collection
TYLER MITCHELL. COURTESY OF THE BRANDS.

The campaign photos and videos are shot by the inimitable photographer Tyler Mitchell. The models are styled by Benjamin Bruno with sculptural hair updos done by hairstylist Jawara. “I really wanted to work with Tyler. He is such an incredible artist and photographer. I wanted images that became kind of poetic miniatures, almost like windows. I love what Jawara does as well. His hairstyles are amazing and helped creature this incredible portraiture that you somehow can’t place in time,” said Anderson.

JW Anderson and Persol Team up for 8Piece Eyewear Collection
TYLER MITCHELL. COURTESY OF THE BRANDS.
JW Anderson and Persol Team up for 8Piece Eyewear Collection
TYLER MITCHELL. COURTESY OF THE BRANDS.

The collection symbolizes a contemporary attitude in fashion: the idea that high style can be experimental and fun, bending the rules of luxury fashion. If you want in on the fun and have the cash to spare, you can grab yourself a pair starting July 17 on Persol.com, JWAnderson.com, Persol boutiques, as well as JW Anderson’s London flagship store. 

Per a press release, the limited-edition collection will feature “dedicated packaging, including an exclusive Persol x JW Anderson leather case, fine linen pouch, and blue print box.”

JW Anderson and Persol Team up for 8Piece Eyewear Collection
TYLER MITCHELL. COURTESY OF THE BRANDS.

All products featured on Teen Vogue are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

Let us slide into your DMs. Sign up for the Teen Vogue daily email.

Want more from Teen Vogue? Check this out:

Be First to Comment

Leave a Reply

Your email address will not be published. Required fields are marked *